Responsive web design builds positive brand recognition and trust with consumers.

Finally, 57% of consumers say they’re not likely to recommend a business with a poorly-designed mobile website. The same report shows that more than half of online shoppers who are disappointed by a business’s online presence are likely to think negatively about the business itself.


Responsive website design delights online shoppers, encourages them to recommend your business, and brings them back to buy more.


 


How to Make a Responsive Web Design

It is possible to make your own responsive website using CSS and HTML. But this is like taking lengthy backroads when an expressway is available. In this case, the expressway would be a content management system (CMS) or a website builder.


A CMS is a software that allows you to build your website without knowing how to code — and that includes knowing how to code for responsive design. Site builders are similar tools, but they give up some functionality offered by a CMS in exchange for ease of use and lower pricing.


Responsive web design can be achieved using either a CMS or site builder that facilitate responsive designs. Here are a few common choices.



1. CMS Hub

CMS Hub is a fully-hosted, fully-integrated CMS. It connects to your other HubSpot tools so you can present a unified marketing, sales, service, and site browsing experience for your visitors, customers, and employees.


In terms of your site building experience, CMS Hub offers pre-built website themes that are also mobile-optimized to meet your visitors and customers wherever and however they’re browsing.


how to make a responsive web design cms hub


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2. WordPress

WordPress is the world’s most popular CMS and maintains this superlative by offering one of the most straightforward website builders — the Gutenberg editor.


WordPress offers thousands of themes and templates to start with, including numerous templates with responsive design. (Find more responsive Wordpress themes here and here, too.)


how to make a responsive web design wordpress


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Note: Once you’ve set up a theme for your WordPress website, engage and convert your visitors with free forms, live chat, email marketing, and analytics by adding HubSpot’s WordPress plugin.



3. Squarespace

Squarespace is a popular site builder that offers gorgeous site designs and creative tools.


Squarespace offers 60 mobile-optimized templates from which you can choose to quickly build your site. Within the Squarespace editor, you can also transition from desktop to tablet to mobile view to ensure your designs seamlessly respond to different devices.


how to make a responsive web design squarespace


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